Marc

Marc C-Scott is a lecturer in screen media at Victoria University. He has taught at many institutions in the areas of video production, motion graphics, visual effects, online media, cross-media practice. Marc has written numerous articles for The Conversation along with both television and radio media interviews. His research interests are within television (history, institutions and broadcast technologies and methods), cross-platform media and the use of new media platforms and distribution methods.
Australian Media Australian Television General Media Technology

ABC Increase their lead with ABC Mobile

There is no doubt that ABC are the Australian leaders for broadcasting their content across alternative platforms. They currently broadcast on two digital channels (ABC1 and ABC 2), along with iView an online platform, accompanied by their media rich website. ABC now have further placed their mark as being the leaders in transmedia broadcasting with the introduction of ABC Mobile (http://m.abc.net.au/).

This will allow a phone that has internet to access the ABC Mobile site. ABC has designed dedicated applications for the iPhone and Andriod. Both of which are free downloads, with the iPhone application in the top 5 of the “Top Free Apps” section on the iTunes Store.

By Marc / March 30, 2009